Source: http://feedproxy.google.com/~r/Techcrunch/~3/0axNCft_B7E/
Monday, April 2, 2012
Nokia Aims Directly At Apple And Google With ?The Smartphone Beta Test? Ad Spots
It's on like Donkey Kong. Nokia is back and ready to take on the big dogs. Several Nokia TV adverts started airing last night that don't dance around the prime targets. Nope, Nokia's latest ad campaign, The Smartphone Beta Test, is a clever but very direct shot at Apple and Google. The campaign uses three videos (one above, two after below) with so-called behind the scenes footage showing a nondescript work space where three random workers are vetting issues about their upcoming smartphone. "Don't hold it like that!" "The screen is fine. People can just stay inside." "I just think the phone is fragile."
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment